Setting Up Google Alerts to Monitor Companies and Industry News

In the video below we are taking a look at setting up Google Alerts. What is a Google Alert? A Google Alert is a simple system where you tell Google a certain phrase and everytime Google finds a new site that has those terms within the page, blog, site, video or group, Google will send you an alert. Go ahead and check out the video: (you can view in full screen by clicking the button with the 4 arrows)

Some things to note:
The more targeted your search term, the better your results are going to be. Get specific with locations and job titles, use longer queries and don't be afraid to test things out. It costs you nothing and you can opt out at anytime to individual alerts.

Take "sales job in Orlando" and change that to "inside telephone sales job + Orlando, FL"
Make "hotel news" and optimize that into "new hotels opening in Orlando, FL"

Please leave any questions or comments below and we will be happy to help you out!

-Greg

Advanced Job Seeking Presentation Slides and Notes

On Tuesday at the Orlando Job Fair, I was fortunate to talk to a room full of job seekers that were eager to learn some tricks and tactics to help them uncover jobs online, research companies and gain an edge over their competition by leveraging online search strategies and tools. Here is my presentation slides that were shown.

Orlando Job Fair - Advanced Online Job Seeking Tips

After the presentation our attention turned to the actual web where we went right into some key websites and walked through how to best take advantage of the information they had inside of them.

Here are the links to the websites we had a chance to talk about:

• Google Alerts
• Google.com (Show Options Trick)
• Google Reader
• ZoomInfo
• Indeed.com

Starting tomorrow and throughout next week, the Orlando JobSpot along with the Orlando Employment Guide are going to be creating videos to walk you through these sites and how they can help you in your job search. If you want to be notified of these videos, please enter your email on the right side of this page or hit the orange RSS button to get it delivered right into your feed reader (or online TIVO as I explained it!).

I hope that those who were at the event were able to learn a few things. Please let us know in the comments about your ideas, tips and questions!

-Greg

180+ Interviews Scheduled at Orlando Job Fair

We just got into the office this morning and some great news for Orlando job seekers has been compiled. Surveys from employers after the event show that there were over 250 open positions and you were able to talk to them, get their attention and attract over 180 interviews.

For those that came to the event, you saw packed session rooms where we hope you learned some things about looking for jobs online, Twitter, Facebook, LinkedIn and so much more. I hope to have slides and information online from both my presentation and the guys from Rock The Job this afternoon for you to look over and utilize in your job search.

Kathaleen Emery from DeVry's Career Services Department noted that there were 52 people who had their resume critiqued and managed in a 1-on-1 setting with many more joining in on their 2 30-minute presentations. Kathaleen will be sending over her presentation slides as well for you to reference as I will be sure to get that online as quick as possible.

Overall it was a great event and I think many Orlando area job seekers were able to get something from the event, either in education, an interview or networking with other like minded job seekers.

Please leave any feedback below and we hope to continue bringing you great events in the Orlando area.

-Greg Rollett and the Orlando Employment Guide Team

Orlando Job Fair July 28th Company List

Here is the list of participating companies at tomorrow's job fair at DeVry University.

Americall
Banker’s Life and Casualty
Starwood Vacation Ownership
All Medical Personnel
DeVry
Orlando Weekly
Avon
Fl National Guard
Strategis Company
US Army
CNS Healthcare
Radio Disney
Exxon Mobil
Pro-Rez Solutions
Orange County Transportation
Rock For Hunger
Stepping Onward
Orange County Public Schools
US Marines
Zion World Wide Mission, Inc

To pre-register for the event (not mandatory, you can register at the event) please visit http://orlandojobfair.eventbrite.com

Interview With Job Fair Presenters "Rock The Job"

Tomorrow we will be hosting our 3rd Orlando Job Fair of the year and at these events we have been trying to provide resources for job seekers that are looking to gain an edge on their job hunt and this event is no different. DeVry University Career Services will be offering 1-on-1 resume workshops at 10:30 and 12:30 and we have 2 great presentations scheduled to help you get a grip on the Internet and how it can help you not only find new positions, but assist in marketing yourself to companies.

One of these sessions will be run by an Orlando startup, Rock The Job. Last week I had the chance to talk to Robert Dempsey about their initiative and what Orlando job seekers can expect from their presentation at 11:30am at DeVry University. Here is what went down:

Orlando JobSpot: So, who are the guys in Rock The Job and why did you come up with this concept?

Robert: The guys behind Rock the Job are Nick Pettit, Robert Dempsey, and Jim Hoskins. Rock the Job came out of a need we saw to help soon-to-be college graduates use social media to get a job. A lot of people don’t know the power of social media and personal branding, or how to do it. We’re here to help those folks.

If you had to tell someone looking for a job 3 sites to start using today, what would they be and why?

Twitter: a lot of employers are finding people on Twitter, and you can find out a lot about a company here as well, for instance, how they interact, or don’t, with their customers. You can also reach a wide audience and let them know you are looking for a job, and get leads.

Facebook: a site with a user base larger than most countries cannot be skipped. Facebook is a great place for personal branding – show people who you are and what you’re into – and also to do research on companies. It’s also a great place to build a network, and find your community using groups and pages.

Niche community sites: you cannot be all things to all people, so jump into a site or sites that are in your niche, whether it be web development, marketing, finance, or anything else.

A lot of the job seekers that read the Employment Guide are very scared of identity theft and putting themselves online, what would you say to ensure to someone that personal branding and getting online is actually a good, safe thing?

Personal branding and being online is a requirement. Many of us out there in the workforce have the same name, and he with the most content wins on Google. Employers are searching Google for your name, phone number, email, and more. You want them to find you and not some scammer. The best way to do this is to have as many things out there about you as possible, including a blog and Twitter page.

What can the people at the job fair expect from your presentation?

Attendees can expect to get solid strategies for using social media to help find a job.

__________________________________________

Thanks for taking the time to chat with us Rob and we look forward to having you at the Orlando Job Fair tomorrow. If you liked what you heard and want to learn more about social media and how it can impact your job search, come on out to DeVry University across from Millenia Mall. The event starts at 10am, with over 20 companies looking to hire people just like you.

Pre-register for the event here.

-Greg Rollett

Orlando Job Fair July 28, Helping To Put Central Florida Back To Work

Official Press Release for Orlando Job Fair and Employment Seminar, July 28th

The unemployment rate in Central Florida has now gone over 10%. This recent spike in unemployment has affected many lives, businesses and futures right here in Central Florida. The Orlando Employment Guide is determined to help the community of Orlando get back on their feet and create a positive outlook on their futures and their careers.

To help put Central Florida back to work, the Employment Guide is hosting a Job Fair
with top local hiring companies on Tuesday, July 28th at DeVry University. The event
will also feature an information seminar that will include individualized resume critique sessions, “Advanced Online Job Seeking Tools” presented by Greg Rollett from the EmploymentGuide.com, and “Using Social Media to Find The Perfect Job” presented by Rock The Job. Every job seeker who attends will also receive a free subscription to ProRezOnline.com in order to easily create a search engine friendly personalized resume website designed to help manage their job search.

This opportunity for networking and meeting with hiring companies is free for all local
job seekers. There will be over 20 hiring companies present at the event with hundred’s of job openings available. While unemployment has been rising nationally, The Employment Guide has successfully placed over 11,000 Americans back to work since the beginning of this year through our job fair series. You can pre-register for the Orlando Job Fair by going to http://orlandojobfair.eventbrite.com.

If you are a hiring company and would like to get in front of Central Florida’s top job
seekers, please send an email to greg.rollett@employmentguide.com or call our offices at 407-673-6101.

What: Orlando Employment Guide Job Fair and Employment Seminar
When: Tuesday, July 28th from 10am – 3pm
Where: DeVry University
4000 Millenia Blvd.
Orlando, FL 32839

For more information please visit the Orlando Employment Guide at: http://orlando.employmentguide.com.
Pre-register for the event at: http://orlandojobfair.eventbrite.com.

For all media inquiries, please contact Greg Rollett at 407.673.6113 or
greg.rollett@employmentguide.com.

ProRezOnline at Orlando Job Fair July 28th

We are just over a week out from our next job fair to help out the Orlando community. Last week we told you about Rock The Job and they will be dropping by tomorrow for an interview on what to expect from their presentation at the event.

Today we are excited to have Jamie Gregware from ProRezOnline talking with us about their service and what job seekers can expect next Tuesday at DeVry University.


What is ProRezOnline and what can your service offer to local job seekers?

ProRezOnline.com is a company dedicated to helping people find jobs or improve the positions they currently have.

In today’s marketplace, the major difficulty job seekers face is getting their resume seen by human eyes just to be considered. Currently, hundreds of resumes are submitted for any given position and most are either overlooked, discarded or go directly into a computer database. We have created a completely unique, technology driven method to get attention for those looking for employment.

By using our fully automated service, job seekers will end up with their very own professional website, designed specifically for showcasing their resume. Additionally, since many people wish to have a few resume variations, joining ProRezOnline allows for the job seeker to save up to 7 completely independent resume webpages, each with their own web address. Every resume is packed with features certain to have their job submissions stand apart and generate impact. The ProRezOnline resumes use state of the art technologies and innovative application of the most current software. In short, we’re helping job seekers by revolutionizing the entire procedure.

ProRezOnline.com is putting a new face on the entire job application process.

You guys will have a presence at the job fair, what can job seekers expect from you and your team at the event?

We have one singular objective; helping the job seeker maximize all opportunities in their employment efforts. We’ll do this by offering our services (for a limited time) free of charge solely to participants of the Employment Guide event. We also will provide tips and suggestions which have been shared with us by other professionals within the industry. In return, we only ask for testimonials from those willing to provide that.

What are the basics that job seekers need to know to get started with ProRezOnline?

Job seekers will need nothing more than access to a computer. Our services are all provided online. Instructions and tutorials are also incorporated within our website so the entire process is exceptionally easy to set up, navigate and adjust or edit. A specialized user login is also provided so that the user can fully edit or deactivate any of their online resumes at any time.

How important is the Internet to job seekers and in what ways can having a presence online impact their visibility to find a job?

The Internet has become the conventional way of communication. Most vacancies are made known to the public through company websites and job boards so an Internet presence is critical. The irony is, most applicants continue to apply through the submission of paper resumes or the universal job board databases created for the masses. When 95% of jobs are posted online, it only makes sense to provide a resume online. However, that must be done effectively and professionally or the advantages will be lost. ProRezOnline.com guides the applicant through the process to create the most effective content while providing a very powerful method to present it.

Thanks Jamie for taking the time to chat with us this morning and we look forward to seeing you at the Orlando Job Fair next Tuesday, July 28th. Job seekers can pre-register for the Orlando Job Fair and Employment Seminar here.

You can reach ProRezOnline at the following places:

Email: info@ProRezOnline.com
Website: www.ProRezOnline.com
Twitter: ProRezOnline

Help! I Need a Job Checklist!

With the Orlando Job Fair and Employment Seminar coming up in less than 2 weeks, I thought it would be a good time to get you guys on pace and start looking at some action items to get you in shape for a job this summer. If you are coming from the Employment Guide Newsletter, welcome to the Orlando JobSpot. Feel free to poke around and check out our tips, tactics and advice on looking for a job and as always, leave your feedback in the comments to get personalized answers and advice.

If you are spending your waking hours looking under every stone for a great opportunity in Central Florida, then you know first hand how hard it can be. We have put together this checklist to make your efforts that much more effective. If you want to learn more about these tips, come to one of our educational job seeking sessions at the Job Fair on July 28th.

Have Multiple Resumes and Multiple Objectives
If you are applying to multiple jobs online with the same resume and same objective, you may not be getting the response that you could. By personalizing your resume and objective you are showing an employer that you care about the position they are offering and are presenting the skills and experience that you can bring into that position.

Utilize the Known and Unknown of the Internet
Using sites like LinkedIn and Twitter, you can find a world of information and also leverage contacts to find great new opportunities. Joining niche social networks like HealthCareerWeb.com for health care professionals or doterati.com for Interactive Marketers will put you into the same room and conversation as other like minded professionals. Follow us on Twitter (twitter.com/orlandoeg) and see how we can help you out.

Leverage Events and Offline Networking
By joining associations, volunteering and attending networking events you are increasing your visibility and meeting new people that can help you along in your career. Find great events and groups that interest you on sites like Meetup, Upcoming or the Central Florida Community Guide.

Get Jobs Hand Picked and Delivered To You Everyday
By joining programs like EmploymentGuide.com’s Job Alerts allows jobs to be sent to you everyday to save time and give you a jump start to applying to jobs as they become available. By tailoring your search to only jobs you will love, you can be on the right path to being in that career.

Make Job Fairs Count
With so much to do and so much going on, job fairs can get overwhelming. Go in with a plan! Research the companies, see what jobs they offer and find out what you can bring to their company. Use those custom resumes and objectives to grab the recruiter’s attention and be sure to find a way to follow up.

Pre-register for our July 28th Orlando Job Fair here.

-Greg

Rock The Job Live at Orlando Job Fair July 28th

Robert Dempsey and Nick Pettit, creators and video teachers from Rock The Job, will be making a live appearance at the next Orlando Employment Guide Job Fair on Tuesday, July 28th. The dynamic duo will be leading a session on using social media tools to increase your visibility as a job seeker.

Rock The Job is an online video show that helps students understand the impact of social media on their careers. They release new shows every week, with special guests from within the industry.

We look forward to seeing them at the Orlando Job Fair, helping our job seekers understand the importance of promoting yourself online. Check out a clip from episode #5, "Get Noticed."

For more information on the Job Fair and to Pre-Register, please click here.

Follow Rock The Job on Twitter or join their Facebook Group and look for new episodes every Monday.

-Greg

Orlando Job Seeker Secrets Session

The Orlando Employment Guide and Strayer University - Sand Lake Campus - have teamed up to help the Orlando community in their search to find employment and improve their lives. On Wednesday, July 15th join us for an action packed session geared towards helping you navigate your career search.

The Employment Guide has committed 2009 to be the yer that we put Americans back to work, hoping to place over 15,000 individuals through our job fair series as well as through the Employment Guide paper, EmploymentGuide.com, HealthCareerWeb.com, CareersInGear.com and WiserWorker.com.

Greg Rollett from the Orlando Employment Guide will be leading 2 sessions, followed by Q&A on:

• Personal Branding and Marketing Yourself Online
• First Impressions - From Job Fairs to Interviews to Emails and Applications

Admission and parking is free for the general public and the event is open to anyone that is looking to jump start their career or stuck in their job search. Bring paper, pens and an open mind to learning the tricks and tactics that are told by employers and used by successful job seekers.

Session 1: Personal Branding and Marketing Yourself Online

In this interactive session, we will look at the impact of search, Google and Social Media and how that effects your job search. Then we dive into examples and action items to have a Rock Star Personal Brand that companies will love and will set you apart from your peers and competition.

Session2: First Impressions

You first impression today can come in many forms. In this section we look at how to make the most of your first impression, from dressing for success to dressing your resume, email address and greeting. From job fairs to walking into a company's front doors, we will take a look at to-dos, success stories and what companies look for to make a favorable first impression.

Pre-register for the event here as seating is limited.

Don't forget to follow us on Twitter for information on this and many other events in the Orlando community. You can also ask us questions and inquire about job opportunities on EmploymentGuide.com.

How to Win Orlando's Americal Idol

If you really look at it, getting to Hollywood from the Orlando American Idol Auditions is really similar to the job market in Orlando. There are fewer jobs and more qualified candidates, much like few spots to Hollywood and thousands of people that wait in line to audition. American Idol Auditions are invading Orlando next week.

Registrations are Tuesday, July 7th and Wednesday, July 8th with auditions being Thursday, July 9th. All the craziness will take place at the Amway Arena in Downtown Orlando.

So how do you stand out from the pack in your job hunt and land that 1st or 2nd interview (or an audition to see Simon, Paula and Randy and then get the golden ticket to Hollywood)? Here are 5 tips to work on this 4th of July Weekend:

Resumes and Objectives

Use your resume objective to set the tone for your personality, goals and reason for applying. Make this the strongest 1-2 sentences on your entire resume, being direct and stating a true objective as to what you wish to accomplish. If everyone sings the same song and you come in with a song that truly shows your personality, your skills and talent you give yourself a better opportunity to get your foot in the door and have someone listen.

Non Traditional First Impressions

First Impressions can be made anywhere. When you are looking for a job, you can meet a prospective employer anywhere from the grocery store to a networking event to Facebook. Sure sure you impress when you come across a potential boss. This may mean looking your best everywhere you go and cleaning up your online image. When a star walks in the room, Simon knows it instantly from how they enter, before they sing one word - you need to do the same.

Utilize Your Competition

Befriend your competition. The line for American Idol auditions will stretch as far as the eye can see. So can applicants at job fairs, on job boards and at networking events. Befriend the competition to see if you can learn anything from them. Maybe they went to an interview and a job wasn't for them, but may be for you and vice-verse. Knowledge is power in this job market.

Know the Company Inside and Out

Do your homework and know what the company is looking for and how you can take them to the next level. See where their weaknesses are, where their growth is coming from and apply your skill set and knowledge into the interview, resume or cover letter. Paying attention is an easy way to get attention. You can easily do homework by looking for company blogs, doing searches in LinkedIn or simply looking at Google and Google News.

Reactions

Keep your spirits high. American Idol gets some of their highest ratings in the audition time frame because America loves to see reactions and meltdowns. Do NOT be that person. Keep your head up and move on. There are jobs out there as evident by the over 11,000 job seekers Employment Guide has put back to work this year and will continue to do so through our job fairs, website and newspaper.

Here's to a great 4th of July weekend and best of luck to all the brave souls heading to the American Idol auditions next week. We'd love to hear stories so please leave them in the comments or send them to greg.rollett@employmentguide.com.

-Greg