Using Video To Enhance Your Personal Brand

If you are looking to build your personal brand to help you find a great career, land new freelance work or build up your credentials for long term success, you need to be using video to enhance your online presence. The stats are staggering and sites like YouTube are even preloaded on iPhones and Google powered Android phones.

Here is the presentation we gave at the Orlando Job Fair on January 20th at the Plaza Theatre. We decided to shoot a screencast to get 100% quality and audio so you don't miss a thing.

Using Video To Enhance Your Personal Brand

If you have any questions on how video can enhance your career prospects and develop your personal brand, please leave a comment below.

Using Video in Personal Branding - Presentation at Orlando Job Fair

photo by f-l-e-x

As part of the Orlando Job Fair on Wednesday, January 20th we will be having job seeker resources to help in the overall process of looking for a new job. This includes a computer station, resume critiquing, a video creation station and 2 information packed sessions.

We explored the first of the presentations, Looking For Jobs Online, earlier in the week. Today we wanted to talk some more about the 2nd session which focuses on using video to enhance your personal branding efforts.

In this session Greg Rollett, Social Media and Internet Marketing Specialist for the Orlando Employment Guide will be leading a discussion on ways to use video to increase your profile, showcase your skills and give you a competitive advantage.

This video marketing session will include

The difference between a video resume and using video in personal branding

The discrimination objection

How to easily create videos to showcase your skills and knowledge

Free resources to create videos

What cameras you can use to create online video

How to create a video blog in an afternoon

What services to use to host and stream your videos

Why video is the here and now in marketing

Following this session, the Video Blog Creation Station will open, helping 50 job seekers create a 45 second to 1 minute video to use to kickstart their personal brand. You can pre-register to be one of the 50 here.

We look forward to seeing you on Wednesday, January 20h at the Plaza Theatre. If you have any questions about the event, the sessions or the videos, please contact Greg at greg.rollett@employmentguide.com.

Happy hunting Orlando!

Orlando Job Fair - Live Presentation Online Job Seeking

At the job fair on Wednesday, January 20th, Greg Rollett, Internet Marketing and Social Media Specialist at the Orlando Employment Guide, will be presenting 2 sessions to help job seekers in their job search. The first of these sessions will be on navigating the online space and finding opportunities that match your skill sets and desires.

Greg will be hitting topics including:

How best to navigate job boards

Ways to have jobs coming into your inbox everyday instead of endless searching

How to use social media sites to find opportunities from your network

How to build a network of like minded professionals

How to set up RSS Feeds to organize the information you consume online

What personal branding is and how you can use it to propel your career

How to pass an online background check

How to create content that will get attention

How to find and use keywords correctly in your job search

This sessions is free and will take place at 10:30am in the main room of the Orlado Job Fair. You can register for the event now and reserve a seat for this presentation as well as the opportunity to network with 20+ hiring companies and utilize the resume resource center.


See clips from past presentations:

• Who Do You Want To Be
• Listening To Industry Leaders
• What Do People See When They Find You Online

Create Your Own Video Blog at Orlando Job Fair

On Wednesday, January 20th at the Orlando Job Fair, we will be helping job seekers kick start their personal brand. In the second informational session we will be going over how you can use video to create a powerful personal brand. When the talk is over we want you to take action and get started in making 2010 a successful year for your professionally.

To accomplish this we will be shooting 50 videos in our Video Blog Creation Station. The first 50 job seekers to signup will have the opportunity to shoot a 45-second to 1-minute clip explaining who you are, where you are from, what you do and why that's important.

After the event, we will edit it for you and email you a link to download it and place it on your own blog, social network or video sharing site. Here is a video that explains more.

Create a Video At the Orlando Job Fair


At the event you will be given instructions and a script template to make this as painless as possible. Even if you have never been on a camera, this exercise will help you relax and show you the powerful impact of video.

Here is an example of how simple your video can be:



Reserve your space now as only 50 of these videos will be created at the Orlando Job Fair. Be sure to come to the presentation at 11:30 to learn why video is a great tool to build your personal brand and how it can impact your career.

Notice that we are not saying "video resumes." These videos are not to be used as a video resume but to enhance your visibility online through your personal brand.


To learn more about personal branding visit these resources:

• Greg Rollett on Personal Branding
• The Personal Branding Blog

See you on the 20th Orlando!

Orlando Job Fair - Wednesday, January 20th

Orlando Job Fair Packs Jobs, Educational Sessions And Community Resources To Start 2010 On a High Note For The Unemployed

The Orlando Employment Guide is kicking off 2010 with a bang in the local community. Committed to being hands on with both job seekers and local businesses, they have jumped the gun to put together an event that will make 2010 an amazing year of personal and professional growth.

The job fair comes on the heels of the Putting America Back to Work campaign of 2009, where the Employment Guide was able to put over 15,000 Americans into positions all around the country as a result of their job fairs.

The job fair, to be held on Wednesday, January 20th at the Plaza Theatre in Downtown Orlando will feature 30 local organizations, educational institutions, live presentations on social media and online job seeking as well as resources to help job seekers with their resumes and apply to jobs online.


Live Sessions

• 10:30 - Advanced Techniques When Looking For Job Online
• 11:30 - Using Video To Network and Brand Yourself

(time and topics may be subject to change)

Participants from our September event left the event confident and knowledgeable about their future stating,

“The sessions were of particular benefit - particularly how to apply for a job on the internet,” and “the event initiated a new way of thinking about techniques of advertising oneself.”

Special Video Blog Creation Station
To kick off the event we will be offering job seekers an opportunity to create a 1 minute video blog to start their personal brand and online profile. More information about this program will be unveiled later in the week. This will be limited and can be one of the top things you can do to help boost your personal brand and get active in your career profile.


The Plaza Theatre
When: Wednesday, January 20th, 2010 from 10am - 2pm
Where: The Plaza Theatre
425 N. Bumby Ave
Orlando, FL 32803


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Contact us and get involved
Local businesses that wish to attend the job fair can do so by calling 407.673.6101 or by emailing greg.rollett@employmentguide.com.

For press inquiries, please contact Greg Rollett at 407.673.6113 or greg.rollett@employmentguide.com.